Talk to Your People, People

talktoyourpeople

Well, let’s put it this way: There’s nothing wrong with using free conference lines for your teleseminar. I mean, the most important thing is that you get on the line and talk to people. Pick up the phone and share, teach, sell, preach, do whatever you do. Let them hear your voice, feel that you are a real human being, and sense your good nature and trustworthiness.

But here in this post, I want to go a little further with some more powerful strategies.

What’s Worse Than…

What’s worse than scheduling an event and no one showing up?

One person showing up!

Ooooh.  That’s rough.  It can really get you down when attendance is low.  I know.  But there is one simple tweak that can really increase attendance.

The Tweak That Builds Attendance

People are much more likely to show up for your event if all they have to do is click a button.  Yes, in this rapidly evolving, low-attention-span culture, dialing a phone is just too much to ask sometimes.

But the common alternative to a teleseminar is the webinar. And while it’s only a click for your participants, it’s quite a bit of work for you.

Goldilocks tried to Give a Webinar

It was simply too much work for her.  “It’s too hard!” she said.  It was okay for special occasions, but not as standard fare.  Just like Goldilocks, you too might have wanted to connect with your people.  Teach them a part of what you do so that they certainly want more and they become your customers and clients.  But webinars can take a lot of preparation. 🙁

Webcasting is “Just Right”

That’s where webcasting comes in.

  • You can talk into your phone or the computer
  • Your participants can listen on the phone or computer (or any other device)
  • You can use slides if you like, but you don’t have too.
  • You have lots of ways to personalize the experience for your people and it’s easy.

You can go the easy route or the hard route but here are 3 things to consider:

  • Is your audience international? (It should be!)
    • When you invite the people on your list to join in on a call, you need an option without long distance charges.  This is one of the great benefits of webcasting which lets your audience stream the audio.  All they need is an internet connection.  Then your free call is really free.
  • Do you want a lot of participation?  
    • If so, you’ll probably prefer to have participants on the phone line.  This way you can talk in real time.  But if you’ve got people who opt for the webcast, be sure to include a space where they can enter their comments and questions so that you can include them in the conversation.
  • Is your event free or paid?
    • If it’s free, be sure to put it behind an optin page.  In other words, even though the event is free, “charge” an email address for admission.  This way you can send reminders so people remember to show up. And of course you always want to be list building anyway.
    • If it’s a paid event, make it password protected and after payment all you need to give people is the link and the password. (And of course, get their email addresses too!)

You can get started for $1.  Here’s the plan:

Give a webcast once a week for the 3 weeks of your $1 trial period.

Keep track of:

  1. How many people join by phone vs. webcast
  2. How many people come during the day vs. evening in your time zone.
  3. How many people get added to your list.

It’s an invaluable tool that you kind of start to take for granted once you use it for a while.  But you never want to be without it because building relationships is what makes all the difference in your launches and business in general.

 

Marketing Training With The Help Of A Webinar

By Derrick Wilcox

A webinar is a seminar conducted over the internet to convey your message (website, advertisement etc.) to a target audience. It is a very effective internet-marketing tool that you can use to make money and grow your business. With the aid of web a conferencing system, you can conduct a training session over the phone, Skype or mobile and the internet. It enables you to view the “live” presentations from your PC or laptop. Listening and speaking to the presenter over the phone is made easy and taking part in the online training session is simple.

What Is Required To Organise Your Own Webinar:

To attend a webinar, you just need to have an internet connection and laptop or PC. The webinar organiser or the person running the webinar would share a link with you and just by clicking on that specific link, you could enter into the webinar room and attend the seminar.

Advantages to business:

Webinar’s can be highly beneficial for your business. You can easily increase the sales and visitors for your business, thus, making more money.

By using the power of webinar training, you can get your messages to your targeted audience without having to pay additional charges such as hiring equipment and renting a room etc. However, you need to communicate with the people attending the webinar to tell them the time of the seminar or session so they could can access the webinar room or link at the given time.

Getting Prepared for the Webinar:

Take a look at the people signed up for your webinar and get some information from them, see if you can discover the reason they are joining the webinar and what they hope to get out of it. This way you can prepare yourself for what you are likely to have to do to satisfy your audience.

An important part of the marketing training for the webinar is to include demos and other related things when sending emails to the subscribers.

You also need to make sure that you do not leave out any minor detail that might be of importance to your business in future. You should make proper arrangements to record the seminar so you could provide an idea about your business to future visitors.

You should also make a reference library on your website and put all previous videos recorded from seminars there. In this way, your visitors can easily find out what the content of your previous webinars has been and what they can expect from future webinars.

You should also conduct a survey from your prospected audience before starting the seminar. In this way, you could get more information about your target audience and find their needs and their mindset. The information that you get from the survey could be highly beneficial for your business in the future as you could possibly launch a product based on what you found.

All the above mentioned information could help you increase your sales, get innovative, satisfy customer needs and make your business grow.

Derrick Wilcox A retired man enjoying his life in the beautiful surroundings of The Royal Forest Of Dean in the UK whilst spending a few hours a day running a successful internet business. To find out more about running your own internet business and FREE webinar training visit http://www.internetmarketerschoice.com

Webinar Marketing Training

By Derrick Wilcox

A webinar is a web seminar that you could conduct to convey your message to a target audience. It is an effective internet-marketing tool that you could use to make money and grow your business. With the help of web a conferencing system, you could conduct the training session over the telephone and the internet. It enables you to view the live presentations from your computer or laptop. You could easily listen and speak to the presenter over the telephone and could take part in the training session online.

The requirements for Webinar: To attend a webinar, you just need to have an internet connection and computer. The webinar expert would share a link with you and just by clicking on that specific link, you could enter into the webinar room and attend seminar.

Advantages to business:

Webinar’s can be highly beneficial for your business if you wish to increase the sales and visitors for your business, thus, making more money.

By using the power of webinar training, you could get your messages to the target audience without having to pay additional charges such as equipment hire, room hire etc. However, you need to communicate the timings for the session or seminar to the people so they could access the webinar room or link at the given time.

Get Prepared for the Webinar:

You need to have a close look at the people who are registering. Take some time out and get information about the people who are signing up. Try to get the most out of the registration process and find out what people are signing up for your webinar training and what they are looking for in your webinar session. By training yourself for this process, you would be able to have a clear insight about the people and could prepare yourself accordingly.

Another important part of the marketing training for the webinar is to include demos and other related things while sending an email to the subscribers.

You also need to make sure that you do not leave out any minor detail that might hold great importance for your business in near future. You should make proper arrangements to record the seminar so you could provide a fair idea to the visitors in future about your work.

You could also make a reference library in your website and place all the past videos recorded from seminars there. In this way, your visitors would not have the trouble of finding what they are looking for. Moreover, you could also train your new employees by getting them to watch those videos and get more productive.

You could also conduct a survey before starting the seminar. In this way, you could get more information about your target audience and find their needs and mindset. The information that you could get from the survey could be highly beneficial for your business in the near future as you could launch a product based on what you found.

All the above-mentioned tips could help you increase your sales, get innovative, satisfy customer needs and make your business grow.

Derrick Wilcox A retired man enjoying his life in the beautiful surroundings of The Royal Forest Of Dean in the UK whilst spending a few hours a day running a successful internet business. To find out more about running your own internet business visit http://www.internetmarketerschoice.com

Marketing Development Strategies For Your Home-Based Business

By Phil Brown

Form Partnerships

In the world of home business, it is not necessary to do everything by yourself; recall the saying, “there is greater strength in numbers.” Think about networking with others who are doing the same or similar things that you are doing, or perhaps with your customers, suppliers, or distributors? Approach them with co-marketing activities you are both able to take part in and profit from. Working together with partners within your market is a surefire method to accelerate your growth.

Set Up a Press Release Campaign

The key to effective PR (Press Release) marketing development is to be targeted. You do not have to splash your product’s news across every industry, concentrate on the journals or websites your potential prospects are most likely to read. If you are unsure, do a poll and ask them! Include materials both in traditional formats, for example, trade publications, but also material developed for the internet. Keep in mind that when your content is interesting, publishers, bloggers, and so on might start contacting you to write stories on your home business, extending your coverage.

Use Social Networking

There is a lot of hype in the online marketplace about social networking, but it is really only another tool that you can use to reach out to your online audience. However, no marketing development campaign can be complete nowadays without some form of social-networking tactics. Study your target buyers and which social networks, they most commonly use, then, adapt your plan to match their habits.

Make The Most of Events

Showing off your product in a targeted conference setting and having an agenda for lead follow-up can be quite an effective form of marketing development. By directly presenting your product to a customer, you are reaching an attentive audience that is already thinking about what you have to offer. Present something exciting at the booth to attract them. In a nutshell, it is to have some type of strategy for that event; you cannot expect good results if you just appear and hope individuals will visit your booth.

Get Interactive

Moreover, doing a Webinar or live product demos can do wonders to engage your audience. Again, you want to have well prepared targeted information to present to the audience. You may make it more intriguing by sending registered guest’s samples of your products or some literature. Be sure to follow up with them either by a telephone call, email, direct mail, or maybe even all three.

Publish Customer Testimonials

Customer testimonials build confidence in your business. The greater numbers of testimonials you are able to share regarding your product, the more confident individuals will be to buy it. We usually buy items because we were told someone tried them and liked them. The strategies mentioned above are key elements of any good marketing development plan and can help to take your home business to the next level. If you are uncertain how to start, you might hire an Internet Marketing expert who can assess your market place, business, and products to help you come up with an action plan.

Phil Brown, Internet Marketer, Coach and Mentor. Can you imagine in an era of declining jobs, salaries, and an overall sagging economy, that I could show you how easy it could be to start your own profitable web-based businesses starting TODAY? Are you interested in a reliable, residual income? STOP IMAGINING AND MAKE IT A REALITY by visiting http://www.videosqueezepages4you.com Today!